100 primary school children join SDG Advocate team to kick SDGs into action at the Olympics

SDG branded football serves as a reminder of the cooperative action needed to achieve the SDGs

 GANGWON-DO, February 16, 2018

On the 16th of February, high-level dignitaries brought together the messages of the Olympic spirit, the Sustainable Development Goals (SDGs), and the importance of providing a quality education for all to a classroom in Gangwon Province, South Korea, showing the intersection of these important ideals through a recognizable and beloved object: the football.

In a ceremony led by the United Nations SDG Advocacy Group’s Co-Chair, H.E. Mrs. Erna Solberg, Prime Minister of Norway, and fellow SDG Advocate Ambassador Dho Young-Shim delegates spoke of the connection between these three ideals with 100 school children at the Musan Community Children’s Center Primary School, stressing their foundational importance to understanding an individual’s responsibility of global citizenship, and the collective responsibility of working together to build a more peaceful and equal world by the year 2030.

The students had the chance to ask the delegation questions. Following the short ceremony, they were gifted a reminder they could keep: an SDG branded football.

“The Olympic Movement and the SDGs promote world cooperation and the lesson that with hard work you can excel. Sport and education prepare children for life as global citizens and future contributors of society. As part of that, we all have a responsibility to do what we can to make sure that all children in all countries can have a quality education and enjoy good health. In the context of the new goals, we are all developing countries with work to do at home.”

The Olympic ideals promote the importance of excellence, friendship, and respect. The SDGs similarly promote profound collaboration, an equal sense of responsibility for all countries, and a focus on helping the most vulnerable communities in an effort to leave no one behind.

A quality education (SDG 4) entails a comprehensive approach to life-long learning, not only in the classroom, that will capacitate students with values and skills that allow them to become global citizens who contribute towards a better world. In addition to the health benefits, sport can motivate children and teach values of camaraderie and inclusion. With UNICEF estimates of 61 million children of primary school age not enrolled in school, sport can also help reach the most vulnerable children who may be outside of formal education settings.

“The world [these students] will enter as grown-ups will be full of challenges and uncertainties. In the years to come, the children from this school will be key players in the global quest to achieve the SDGs,” said Solberg. “With a quality education, they will have the universal currency they need in life to take action for sustainable development.”

The SDG Advocates were joined by Mr. Choi Moon Soon, Governor of Gangwon Province; Ms. Kristin Kloster Aasen, International Olympic Committee Representative to Norway and Ms. Soohyun Kim, Head of Office, UNICEF Seoul Office .

“By studying the icons, the children can learn about the different goals and be reminded that they too should take action to make the world a better place” said Solberg.

The dignitaries then broke down the formalities of the ceremony and effectively passed the torch onto the next generation, learning from the children what they know best: how to play.



More Information:
This event was organized by the United Nations SDG Advocacy Group and the UN SDG Action Campaign.

Media Contacts:
Kristin Gutekunst (kristin@sdgactioncampaign.org) +1 914 330 3774
Benjamin Schaare (benjamin.shaare@un.org) +1 202 341 4956
Tor Borgersen (tor.borgersen@smk.dep.no) +47 909 38 987

About The Sustainable Development Goals (SDGs):
The Sustainable Development Goals, adopted by 193 Heads of State and Government on the 25th of September 2015, represent an unprecedented leap forward in the fight against poverty, inequalities, and climate change. They embody a universal, inclusive and transformative vision of development, which calls upon all Member States to ensure a life of dignity for all, leaving no-one behind. The realization of this agenda by 2030 will require the cooperation of international actors as well as bold individual and collective action by all.

About the United Nations Secretary-General’s SDG Advocacy Group:
The Secretary-General nominated 17 eminent individuals to generate momentum and commitment to achieve the SDGs by 2030 by working to promote the universal sustainable development agenda, raising awareness of the integrated nature of the SDGs, and fostering engagement with new stakeholders in the implementation of these Goals.

About the United Nations SDG Action Campaign:
A special initiative of UN Secretary-General mandated to support the UN system and UN Member States on advocacy and citizen engagement in the implementation of the Sustainable Development Goals by 2030. The Campaign empowers and inspires people across the world to take action by building multi-stakeholder partnerships and leveraging cutting-edge communication technologies to bridge the gap and ensure a transparent dialogue between world leaders and their constituencies, especially the most marginalized and vulnerable populations.

Mitchell Toomey: “Youth power can lead the way towards the SDGs and the ambitions of countries all over the world”

Source: African Newspage/January 10, 2018

Mitchell Toomey is the global director of the United Nations SDG Action Campaign, a special initiative of the UN Secretary-General administered by the UN Development Programme (UNDP), mandated to support the UN system-wide and the Member States on advocacy and public engagement in implementation of the Sustainable Development Goals (SDGs)

How important are the Sustainable Development Goals (SDGs) to Africa, in terms of achieving sustainable development in the region?

I think the Sustainable Development Goals are everyone’s responsibility and Africa deserves to achieve the SDGs just like other regions deserve to do so; we had the MDGs and countries like Nigeria were an incredible success in rallying people around some specific goals.

Moreover, the SDGs represent a much more ambitious agenda; they are not just about people’s survival but actually about ensuring people thrive. So, Nigeria is an obvious leader in Africa and with such a large youth population and potential we want to make sure the SDGs work here so that Nigeria can lead other countries in Africa.

We are already 2 years into the implementation of the SDGs, how has Africa fared in terms of achieving the goals?

Well, I think every country is different, every country has their own development plans and one thing we have learnt is that you can’t just bring something new and expect everyone to enforce it immediately; already there is the Africa Agenda 2063, which is a very important agenda that came before the SDGs. So, we have to be humble enough to understand that people already have their own plans.

Two years on, we are very happy to see how governments have taken them very seriously; they have set up departments and commissions to make sure there is some accountability in the implementation of the SDGs. Many countries have come to New York to talk about their action plans and what they want to do. However, two years on we can say the goals are still in their very early days.

The next few years will really determine how much progress we will see in terms of implementation of the goals. So, in 2019 the heads of state of all countries will gather again in New York to review the progress we have achieved in 4 years – it will be an incredibly important period. Therefore, we are confident that by then many countries would have achieved some of the progress necessary for the success of the goals.

Two key sectors of the world’s population i.e women and youth are very vital to the success of global development frameworks like the SDGs. How do you think given women and youth the opportunity to key into the implementation of the Global Goals will aid the successful realization of the goals?

Well, one reason the youth are such a focus of the goals is that the youth themselves helped designed the goals; when we were deciding what the goals would be we challenged young people from around the world to help us decide what the goals would be and they responded in amazing ways: by telling us what was happening in their communities and hence what the goals should be.

As such, most of the goals are youth-centered which means the youth can relate to them; we make sure that the icons are very friendly and easy to understand so that even children can understand these goals.

The reason is we are in a period of tremendous change in the world and young people are the future; the ability to access information, find networks of people, and learn new things using digital tools are what matters. It is a much different world than it used to be and young people are the ones who understand it best so we need to follow their lead in making these goals a reality.

And women have always played a very critical role in society even though sometimes such a role is marginalized outside of the traditional economies but we believe by giving everyone in the society the opportunity to participate we will achieve explosive growth which will lead to development in all countries.

Agenda 2030 is a very ambitious development framework that hopes to change the face of the world particularly here in Africa, around gender, education, governance, and public health. Where do you hope to see Africa by the year 2030 in terms of achieving these goals?

It is hard to generalize for Africa as different countries are at different starting points; different countries are progressing in different ways. We have to be very honest that different countries will progress in different ways.

Imagine how much the world has changed in the last 15 years, imagine all the things we never dreamed we could do like standing here and having this conversation with you and getting it out on the internet for everyone to see, we just would not even have thought it would be possible. So, I think if anything the goals aren’t ambitious enough to match the ambitions of young people around the world.

This article is culled from African Newspage – a digital newspaper for development reporting. View the original piece on their website.

SDG Action Campaign @ Media for Social Impact Summit

The UN SDG Action Campaign is excited to participate in the Media for Social Impact Summit, 14 September 2017 at the UNHQ in NY. Our Global Director, Mitchell Toomey will give a keynote address regarding Action for the SDGs, and Kristin Gutekunst, Executive Producer of the UNVR project, will moderate an exciting panel: Hear Ye! Hear Ye! Virtually Reporting the Realities of the SDGs.

The Media For Social Impact Summit is an annual event that unites representatives of leading media companies, advertising firms and creative agencies with high-level United Nations representatives and communication experts to highlight the power of media to drive social change and strategize campaigns around pressing global issues. Organized by the United Nations Office for Partnerships & PVBLIC Foundation, the summit showcases innovative social campaigns and movements through keynotes, interviews, case studies and roundtables and provides a unique opportunity for delegates to network and learn from the brightest minds in media and build lasting partnerships that further social progress.

We’ll be presenting with the following:


(3:30-3:40) How can the media support action on SDGs?

Mitchell Toomey, Global Director of UN SDG Action Campaign (Keynote Address)

(5.40-6.10) Hear Ye! Hear Ye! Virtually Reporting the Realities of the SDGs

VR, AR & MR are set to be mediums that effectively transform our world in the coming years. This panel will introduce VR as an impactful new tool for media. It will deep dive into the results of a successful UN integrative VR campaign and discuss how VR can democratize citizen journalism and access to training to spur activism for the SDGs through advocacy, education and training programs.

  • Kristin Gutekunst, Executive Producer, UN VR, New Media & Immersive Content, UN SDG Action Campaign (Moderator)
  • Frank Smyth, Executive Director, Global Journalist Security
  • Dimitri Moore, Video Producer & Digital Storytelling Coach, Digital Promise Global
  • Rachel Henderson, Communications Manager, Under the Net, UN Foundation
  • Jessica Lauretti, Head of RYOT Studio
  • Phoenix Eyre, Chief Executive Officer The Genesis Development Collaborative, Inc.

SDGs at the German Government’s Open Days

On 26th and 27th August 2017, the German Government held their annual Open Days, this year under the motto “Fancy a date with democracy?”.

People in Berlin had a chance to visit the German Chancellery and the Federal Ministries as well as the Press and Information Office. The UN SDG Action Campaign coordinated an interactive space on the SDGs at the Chancellery Gardens jointly with the German Chancellery sustainable development team and the German Council on Sustainable Development.

Overall, the Open Days attracted more than 120.000 visitors, including families and young people who all had the opportunity to interact with the German federal government and administration.

The Campaign team raised awareness on the Sustainable Development Goals and featured a range of innovative tools for citizen engagement. Children and adults were especially keen to try United Nations Virtual Reality and get an impression of what life is like in Liberia after Ebola, in a refugee camp in Jordan or in the Gaza strip. Many visitors took the opportunity to share their views on the Goals by taking the MyWorld 2030 survey and checking out the views of other citizens from around the world on the MYWorld 2015 and MyWorld 2030 data visualization platforms.

The Open Days also featured the Humans of My World exhibition, which showcases personal testimonies from around the world on why the SDGs matter to the people being quoted.

Read more about the Government’s Open Days 2017 on the website of the German Federal Government here (in German).

Stay up to date and catch the next SDG Action Campaign Hub by following us on Twitter and Facebook.

Have your Say on the SDGs taking the MYWorld2030 survey.

A New Narrative for Development: World’s Best News

Decades of negative communication about hunger and hopelessness in developing countries has resulted in a general public attitude that the fight against poverty does not work. We need a new narrative about global development: Nuanced and current knowledge creates hope – and hope creates motivation for action.

World’s Best News is an example of a unique partnership that brings together the UN and more than 100 NGOs and 100 private companies. Since 2010, the independent media platform World’s Best News has published news about progress and solutions to the world’s challenges to the Danish population. All uniting to spread news about progress on a variety of different platforms using the Sustainable Development Goals as the frame and constructive journalism as method. The aim is to connect civil society, business, and the citizens in the pursuit of a more informed and sustainable world.

A collaboration with DSB, the Danish Railways, made it possible to decorate and InterCity train with World’s Best News messages.

Today, World’s Best News is now an international network with sister organizations in Ireland, Netherlands, Norway, Finland.

It is deeply ingrained in ‘classical’ journalism to focus on conflicts and problems in society. However, while being critical is essential to all objective reporting, the focus on conflicts often gets out of hand in the mainstream media. Instead, World’s Best News focus on progress, possibilities and solutions to the big challenges facing the world today.

“World’s Best News has shown that it is possible to change the world. You are creators of hope and perspective.”
Johanne Schmidt-Nielsen, Member of Danish Parliament.

“The collaboration with World’s Best News has made us reconsider our coverage of global issues. When you started with constructive journalism it influenced the rest of the content in our newspaper”
Jonas Ratje, Editor in Chief, Metroxpress.

Meet people with constructive and unexpected development news. That is the core objective of World’s Best News.
Credit: Louise Dyring Mbae

How and why this action impacts the people in the community ?
When more people know about the solutions to the world’s problems, they are more motivated to ensure these solutions will be implemented and put into action. When World’s Best News launched in 2010, 16% of the Danes believed there was progress in lifting people out of poverty; in 2016 this number increased to 32%.

We invite you to follow this special blog series on the High Level Political Forum 2017 “Eradicating poverty and promoting prosperity in a changing world” to find out more about the action taken by citizens and organizations of the country presenting their Voluntary National Review on the SDGs

Citizen Scorecard: Two years on, how have people’s lives changed on key SDG targets.

  • 20% of people surveyed struggle to have enough food to eat

  • 8 key findings that can help us understand perceived progress on the SDGs two years after their adoption

  • One in three respondents are aware of the Sustainable Development Goals.

  • explore data


This and other key findings are part of the results of several pilot studies collecting perceptions on the Sustainable Development Goals (SDGs) to assist decision-makers in SDG review activities. The results, collected through a collaborative research project between the UN SDG Action Campaign and Paragon Partnerships, in particular Kantar Public and Lightspeed, as part of the MY World 2030 project, were presented today during the High-Level Political Forum (HLPF) at the United Nations. The Forum is the central platform for follow-up and review of the 2030 Agenda for Sustainable Development and the Sustainable Development Goals held from Monday, 10 July, to Wednesday, 19 July 2017.

The UN SDG Action Campaign & Kantar Public have developed and tested a question library of almost 100 SDG Questions and then conducted a research study in 11 voluntary reporting countries for this year. The results are representative and weighted samples across the following countries provide a baseline against which to measure progress in future years.

  • Argentina
  • Belgium
  • Czech Republic
  • Denmark
  • Italy
  • Japan
  • Malaysia
  • The Netherlands
  • Portugal
  • Sweden
  • Thailand

Key Findings

  1. One third of people are aware of the Sustainable Development Goals. 

    Overall. One in three respondents are aware of the Sustainable Development Goals. Younger respondents (ages 16-29) were more familiar with the SDGs than older respondents. There are huge differences among countries. Respondents in Thailand (the least developed country in the sample) were the most aware, while respondents in Denmark (the most developed country) were least aware. Japan and Argentina were the countries with least awareness levels, with over 80% of the population not aware of the SDGs. There is a lot to be done!

  2. SDG 1 / 20% of the population is still struggling to afford basic needs. 

    This percentages goes up to 35% for those who haven’t completed primary education.

    Thinking about you and your household, which of the following best describes your financial situation?
  3. SDG 2 / The struggle for food is very similar in countries with the highest and lowest Development Index and it affects about 20% of the population who are struggling to have enough food to eat. 

    When asked about how easy or difficult has it been for respondents and their household to have enough food to eat, 20% of all respondents across the sample, without distinction between Low and High Developed Countries (according to the Human Development Index) found it very or quite difficult to have enough food to eat in the past twelve months. Some differences are shown, with Argentina, a country with a Very High HDI level, reporting the most difficulty ( 37% stated “Quite Difficult.”) and Denmark with the least difficulty (55% answering “Very Easy”).

    Question: Thinking about the last 12 months, how easy or difficult has it been for you and your household to have enough food to eat?
  4. SDG 3 / Access to healthcare has not changed since last year. 1 in 4 respondents are not satisfied with the quality.

    For the majority of respondents the situation hasn’t changed. But one in four respondents are not satisfied with the quality of healthcare. Thailand scored as the country where it has most improved.

    Question: How satisfied are you with the health services and treatments you and your household have had over the last 12 months?
  5. SDG 5 / More people agree than disagree that women earn the same amount of money for doing the same job.

    Overall, more respondents agree than disagree that women earn the same amount of money for doing the same job. Regional differences are shown, as the majority of European respondents disagree with this statement, while the majority of S.E Asian respondents agree.

    Question: “Today, in our society, women and men earn the equal amount of money for doing exactly the same work at the same level”. Do you agree with this statement?
  6. SDG 9 / Access to internet is still an issue.

    One in five respondents reported they were “often” or “always” having problems with internet access. Malaysian respondents reported the most difficulty accessing the internet with 11% answering “always” versus the Netherlands as the country with the least difficulty, with 61% answering “never” or “rarely”. The age difference also played a role, with the majority of respondents aged 60+ reporting more difficulty than younger ones.

  7. SDG 14 / The oceans and seas are not clean enough, and half the population agrees. 

    Argentina and Italy scored high (73% in Argentina and 69% in Italy) in the perception that their rivers and lakes are not very clean or not clean at all. In Italy and the Czech Republic, conditions have gotten worse according to around 30% of the people surveyed, whereas in Malaysia and Portugal, conditions were reported to have improved. Sweden and Denmark were the exception, with above 70% of the respondents reporting that their rivers and lakes were very clean or fairly clean.

    Question: In your opinion, how clean are the rivers and lakes around where you live ?
  8. Good Health, Eradication of Poverty and Decent Work are the primary concerns for citizens.

Overall, the top 5 SDGs where: 

It is interesting to note that in MY World 2015, with a much bigger sample size, the top issues of concern were Education, Healthcare, Jobs, Honest & Responsive Government. People are still choosing the same top issues two years on! After good health, the top concerns change for women and men – for women being “No poverty” and men being more concerned with “Decent Work and Economic Growth”. Quality Education also made it as a top concern in Argentina.

Methodological Note

In total, 7,772 respondents took part in the survey in 11 countries, ranging from 350 in Denmark to 1,011 in Czech Republic. Quotas were set by age, gender and region in each country. Respondents were sampled from Lightspeed and TNS online and mobile access panels. Data is weighted by age, gender, and region in each country. Cross-country comparison is based on additional weights by country population size

In other words: assuming probability sample, for a question response of 49%, we can say that in 95 out of 100 surveys, the true value (which would be obtained if the entire population were asked the question) lies between 46% and 52%.

Become a MY World 2030 partner and roll out the survey

Peoples' Voices from around the world celebrated in SDGs Exhibition in UN Visitors Lobby

Since its launch on the 18th of July, the SDGs: A People-powered Agenda – Leave No One Behind exhibition at the United Nations Headquarters has drawn excited crowds of visitors and high-level delegations from around the world.

IMG_20160808_115212.jpgH.E. Erna Solberg, Prime Minister of Norway, visits the SDGs exhibition 

During the High-level Political Forum on Sustainable Development (HLPF), H.E. Erna Solberg, Prime Minister of Norway and co-chair of the United Nations Secretary-General’s SDG Advocacy Group, was one of the first to visit the exhibition together with the Permanent Representative of Norway to the United Nations, Ambassador Geir O. Pedersen. Both expressed their commitment to making the Sustainable Development Goals (SDGs) a reality for all on the exhibitions large size blackboard. H.E. Erna Solberg wrote that she will continue to advocate for “Quality Education for All”, while H.E. Geir O. Pedersen committed to “Take Action against Inequality”.

IMG_20160718_110241.jpgH.E. Geir O. Pedersen, Permanent Representative of Norway to the UN, writing his commitment to the SDGs on exhibition blackboard 

The HLPF is central platform of the United Nations for the follow-up and review of the Agenda 2030 for Sustainable Development and the Sustainable Development Goals. It provided political leadership, guidance and recommendations on the 2030 Agenda’s implementation and follow-up; keep track of progress of the SDGs; spur coherent policies informed by evidence, science and country experiences; as well as addressing new and emerging issues. In addition to visiting the SDGs exhibition, H.E. Erna Solberg delivered the opening key-note speech at the start of the Ministerial Segment of the HLPF on 18 July and presented Norway’s voluntary national reviews on its progress of delivering the Sustainable Development Goals on the 19th.

IMG_20160804_171540.jpgJCI members at the exhibition’s selfie station

Taking up the United Nations Secretary-General Ban Ki-moon’s challenge that “youth should be given a chance to take an active part in the decision-making of local, national and global levels,” members of Junior Chamber International’s (JCI) visited the SDGs exhibition during the JCI Annual Global Partnership Summit. Held July 25 to 28 in New York City, the summit offered international leaders and JCI members the chance to visit the exhibition and experience its interactive selfie stations, take surveysand engage with the important challenges and opportunities that the SDGs present to youth globally.

IMG_20160729_111157 (1).jpgYoung students read the stories of Humans of MY World (www.facebook.com/homy2015)

Moreover, groups of national and international students have been particularly drawn to the exhibition’s touch screens hosting the MY World 2030 Survey (www.myworld2030.org), the High Level Panel on Women’s Economic Empowerment’s special MY World 2030 Empower Women Thematic Survey (www.empowerwomen.myworld2030.org) and the United Nations Office for the Coordination of Humanitarian Affairs (OCHA) Impossible Choices humanitarian challenge (www.impossiblechoices.org).

IMG_20160808_115129.jpgVisitor taking the MY World 2030 Survey on exhibition touchscreen 

The UN Virtual Reality film series, which allows visitors to immersively experience the life of some of the world’s most vulnerable using high-tech 3D VR headsets has been a major visitor attraction since the opening of the exhibition. Visitors have been touched by the human stories of the Syrian refugee crisis, the Ebola outbreak in Liberia and the effects of conflict in the Gaza Strip in the VR films Clouds Over Sidra, Waves of Grace and My Mother’s Wing (www.unvr.org).

IMG_20160729_104940 (1).jpgStudents watch United Nations Virtual Reality at exhibition 

Watching the movies and experiencing global issues up close has had a profound effect on visitors, many of whom have tried virtual reality technology for the first time. Especially touched was a group of students from LaGuardia Community College, NYC, who had scheduled a special visit to the virtual reality station. After visiting the exhibition with around 30 students the teacher wrote to the SDG Action Campaign to describe what a strong tool for the creation of empathy UNVR had been for the students:

“I just want to thank you for making the extra headsets available for my students last Friday. They were very impressed with the films. My students recently wrote an essay about whether or not the United States should take in Syrian refugees. Most of my students (who are all immigrants) said no, we shouldn’t let them in because there could be dangerous terrorists among them. One student stayed after class and argued with me about this, insisting that all Syrians are terrorists. After this particular student saw your film and experienced what it was like to be in a refugee camp, he told me he wants to rewrite his essay. We have been reading about refugee situations all during the term, we’ve seen film clips from the news, and we’ve watched Hotel Rwanda, and still most students wanted to keep refugees out. Your film changed that for some of them, which is very powerful. So thank you!”

The interactive SDGs exhibition will continue to be open until 4 September 2016.


The exhibition is open to the general public during official UN visiting hours:

  • Monday through Friday from 9:00 am to 4:30 pm
  • Saturday & Sunday from 10:00 am to 4:30 pm
  • All visitors must exit the building by 5:30pm.
  • Virtual Reality screenings at the exhibition: Monday through Friday, 10am to 4pm.

The entrance is at 46th Street and 1st Avenue, New York, NY 10017. Visitors without an official UN Pass will have to first obtain a guest pass at the screening station on 46th and 1st across the street from the UN. Be sure to bring a photo ID.

If your delegation or mission would like to schedule a special exhibition tour, please kindly contact Kristin Gutekunst at kristin.gutekunst@undp.org (9143303774).


MY World 2030 launches next phase

[wpvideo Nwuc9SNS]MY_World_event_flyer.jpg

Did you know, the MY World Survey is comprised of much more than one simple question now?

On July 18, 2016, the UN SDG Action Campaign, in partnership with UNDP, ODI and Global Pulse, launched the next phase of MY World in the UNHQ. Partners from multiple sectors joined in the discussion, reporting on methodologies and strategies. They also presented lessons learnt and preliminary results from early pilot testing and representative studies.

See what our speakers and panelist have said during the MY World 2030 Launch!

  • MY World is an opportunity to hear from voices across the spectrum, voices of the people who really shifted this agenda” – Rosemary Kalapurakal, Lead Advisor, 2030 Agenda Bureau for Policy and Programme Support, UNDP
  • We really need to work together to make sure that the spirit of the MY World campaign lives” – Haoliang Xu, Assistant Administrator and Director for the Regional Bureau for Asia and the Pacific, UNDP
  • MY World 2030 is about monitoring progress, satisfaction and awareness” – Mitchell Toomey, Global Director, UN SDG Action Campaign
  • The main focus of a questionnaire has got to be on the individual respondent” – Hayk Gyuzalyan, Methods Director, TNS Opinion
  • Partnership is not about engaging varying entities, but also engaging all individuals in ensuring we leave no one behind” – Muhsin Syihab, from Indonesia
  • Local actions must be taken to make impact, particular by youth” – Maria Fernando Olvera, Director of Injuve
  • We must continue unfinished business of MDGs through implementation of SDGs” – Princess Orelope-Adefulire, from Nigeria


The UN MY World 2015 survey (2013-2015) showed that it is both possible and useful to bring peoples’ voices directly into policy making at a global level.  MY World was designed to bring the voices of individual people into the political deliberaCapture d’écran 2016-08-02 à 15.10.44tions on the new Sustainable Development Goals (SDGs), and it has been highly successful in doing so. Almost ten million people have responded to the survey, and the results have fed into every part of the political process for creating the new goals.  MY World has been cited as part of the High Level Panel deliberations, the Open Working Group discussions, the PGA consultations and the Independent Expert Group on Data. The SG, DSG, Special Adviser on Post-2015 Development Planning, Secretary General Youth Envoy and chair of the UNDG regularly reference the MY World data.

MY World 2030 will have two clear areas to contribute to, enabled through four different channels.

Main goals of MY World 2030:

  1. Contribute to efforts to report back on progress. The aim here will be to collect globally comparable (both at scale and nationally representative) data to monitor how people feel their lives are changing. This data could feed into official monitoring efforts both locally and globally and contribute to an enhanced mechanism for the effective monitoring and implementation of the goals.
  2. Mobilise and build dialogue between decision makers such as parliamentarians, local governments, mayors and citizens, in particular young people in order to contribute a “people’s perspective” on how to implement the new agenda at different levels and establish accountability mechanisms.  This data and citizen voice will be focused at the community; municipal and provincial level and provide a rich source of information for national decision makers. It is envisaged that this dialogue will be aggregated at national, regional and global levels. The demand for this has been demonstrated by the MY Municipality initiative in Macedonia and the continued expansion of U Report globally.


Continue reading “MY World 2030 launches next phase”

UN SDG Action Campaign at European Development Days

UN team

On 15-16 June 2016,  the UN SDG Action Campaign jointly with the UN Brussels Team facilitated the setting up and coordination of an SDG Action Hub at the European Development Days (EDD) in Brussels, Europe’s leading forum on sustainable development. For its tenth anniversary, EDD 2016 focused on the Sustainable Development Goals.

Organized by the European Commission, EDD brings the development community together each year to share ideas and experiences in ways that inspire new partnerships and innovative solutions to the world’s most pressing challenges.

Watch our new video featuring highlights and prominent speakers from EDD 2016:

Agenda 2030 and the 17 Sustainable Development Goals (SDGs) represent an unprecedented leap forward in the fight against poverty and inequalities, as well as in the struggle for environmental sustainability. The SDGs embody a universal, inclusive and transformative vision of development, which calls upon all Member States to ensure a life of dignity for all, leaving no one behind.

UN team with World Bank President Dr. Jim Kim, UN Secretary-General Ban  Ki-moon and his wife Mrs. Ban, and European Commissioner Neven Mimica

The EDD provided a unique opportunity to generate momentum around Agenda 2030 in Europe and across the globe, and to reflect on the universal character of the Goals.

At this year’s forum, the United Nations (UN) showcased and celebrated the Agenda 2030’s inclusive spirit of leaving no one behind and the SDGs, which are truly the “peoples’ goals”. It also underscored the importance of citizen engagement and action-centered initiatives to deliver on the Agenda and achieve the Goals.

Queen Mathilde of Belgium visits the UN Stand

Visitors to the stand had the opportunity to learn more about the SDGs through new technologies such as virtual reality, and interact with the data generated from the MY World survey, as well as to promote the SDGs first-hand by having a say at the stand’s meeting point and taking pictures of themselves with the different Goals.

Visitors interact with data and watch virtual reality

Watch video / See photos

SDGs: A People-powered Agenda – Leave No One Behind

The SDGs Exhibition Launches July 18 at the United Nations!

Throughout the post-2015 process and following a call to action from the United Nations Secretary-General in 2012, over ten million people shared their hopes and dreams with the UN to help shape the Sustainable Development Goals (SDGs). As we enter the era of Agenda 2030, the challenge now is to show that the SDGs are in fact achievable through partnership and action from everyone everywhere.  Will YOU become a part of this movement to build a better world?



The exhibition recounts how millions of ordinary people have ensured the Sustainable Development Goals are a bold and ambitious agenda through the most inclusive and transparent process the UN has ever seen. It also provides some concrete examples of the actions people can take now to help their governments with the implementation of the SDGs by 2030.

We need YOU to help ensure the SDGs become widely known and to ensure that as the Agenda 2030 is implemented, and NO ONE IS LEFT BEHIND.

The exhibition was curated, designed and produced by the UN SDG Action Campaign on behalf of the UN Development Group (UNDG), in partnership with: the Federal Government of Germany, the UN Development Programme (UNDP) and the UN Office for the Coordination of Humanitarian Affairs (OCHA).

It features voluntary input and stories from millions of people around the world through data visualizations, photographs, videos, virtual reality. It also allows interactive ways to share your opinion, make your commitment and explore how to take action on the SDGs.



The exhibition is open to the general public during official UN visiting hours, 418 July 18 – 7 September 2016,

Monday through Friday from 9:00 am to 4:30 pm
Saturday & Sunday from 10:00 am to 4:30 pm
All visitors must exit the building by 5:30pm

The entrance is at 46th Street and 1st Avenue, New York, NY 10017. Visitors without an official UN Pass will have to first obtain a guest pass at the screening station on 46th and 1st across the street from the UN. Be sure to bring a photo ID.

If your delegation or mission would like to schedule a special exhibition tour, please kindly contact Alice Chen at alice.chen@undp.org (6096510945)


MDGs to SDGs

MyWorld-29Learn about the process that led us from the Millennium Development Goals to the Sustainable Development Goals with a special emphasis on peoples’ voices. By using cutting edge technology and data visualizations, the voices of over 10 million people, especially the voices of the most vulnerable populations, are told through the following initiatives:

  • MY World 2015 Survey – over 10 million people, most of them youth, have told the UN their top six of sixteen priorities for a better world, data that has fed into the post-2015 agenda
  • World We Want – a knowledge platform hosting documentation, and data visualizations including those from online, national and thematic civil society consultations
  • Humans of MY World – a photo exhibition telling the stories of MY World voters around the world
  • Virtual Reality – immerse yourself in the life of some of the world’s most vulnerable using high-tech 3D VR headset

Action to Engagement Arena

MyWorld-53The action and engagement arena allows visitors to “get their hands dirty” and take action for furthering the SDGs: right here, right now! These are some of the ways to take action:

  • MY World Survey2030 – Modeled after the first phase of MY World, this citizen satisfaction survey will monitor Global Goal progress and allow further specialization at a local level
  • Women’s Economic Empowerment– tell us what you think would help to empower women economically by filling out our survey
  • Own Your Voice– Virtually “Meet” six young women from around the world who are using their voice to change the world, they are the Youtube Change Ambassadors!
  • Commitment Corner – How will you help achieve the SDGs by 2030? Make your commitment on our SDGs blackboard and take a selfie, tag us @SDGAction

There’s more, but you’ll have to come see for yourself. Visit the SDGs Exhibition before September 7th 2016 and see what actions you can take for the SDGs!